Eurokars Group Appointed as the Official Distributor of Chinese Luxury Brand Hongqi

Building on more than four decades of representing renowned automotive brands, Eurokars Group has announced its official distributorship of Hongqi, adding China's most prestigious heritage marque to its portfolio of exceptional vehicles.

The appointment brings together two organisations built on the same principle: that luxury is a long-term relationship, not a single transaction. Eurokars Group has spent over 40 years cultivating that relationship across its network of franchises, and will now extend it to Hongqi owners.

Hongqi's arrival under Eurokars Group marks the marque's first step into a coordinated regional distribution structure, one designed to bring the brand's imperial heritage and all-electric ambitions to a wider audience without compromising the personalised ownership experience it is known for in China.

A shared philosophy

"Hongqi represents a rare combination of heritage and forward motion," a Eurokars Group spokesperson said of the appointment. "It is a brand that understands where it comes from and is unafraid of where it is going — that is exactly the kind of marque we want to bring to our customers."

The distributorship covers Hongqi's current and forthcoming range, beginning with the all-electric E-HS9 flagship SUV, with additional models — including the EH7 sedan and H9 executive saloon — expected to follow as the network matures.

Building the network forward

For Nepal, the distributorship is represented locally by Advanced Automobiles Pvt. Ltd., which operates the Hongqi showroom in Bhimsensthan, Kathmandu, and is expanding its dealer and charging infrastructure nationwide.